UNIVERSITY EXPERIENCE

In 2021, I had the opportunity to collaborate and help Deepgrooves Vinyl Pressing Plant in creating a feasibility plan to become a fulfilment company. Additionally, the team performed analyses into target group, positioning matrix, SWOT & PESTEL, and quantitative research on customer satisfaction. The campaign was finally created based on TOWS matrix outcomes and the marketing 4P's analysis.

CREATIVE BUSINESS 3

-Deepgrooves-

Creative Business 3

-Deepgrooves-

Skills

Overview of skills developed in the past few years

Social Media Marketing

Video Editing

Planning & Organising

Content Marketing

Photography

Communication

Video Filming

Social Media Management

Leadership

My latest projects

My Latest Projects

TRANSYLVANIA OPEN WTA250 TENNIS TOURNAMENT

I worked in the marketing and communication division for the WTA Transylvania Open in October 2022. Due to the numerous opportunities for me to advance in my field of specialty, this was one of my best professional experiences I faced. While I was learning a new sport, I was producing engaging content for the viewers. Additionally, I got the chance to collaborate with the tournament's sponsors, for whom I produced video content to promote their brand and the competition as a whole.

SPORTS FESTIVAL

One of my first challenges as a video content creator came up in June 2022, when i was cooped in the Marketing Team for Sports Festival. The purpose of the event is to encourage people to engage in or practice sports. It was a wonderful experience for me because of the passion i posses for sports. I had the chance to collaborate with other content producers, grow in my field, and produce high-quality content for the public. I contributed significantly to raising awareness of the event, developing a narrative, and promoting the activities.

CFR 1907 CLUJ

I began working in the world of work in February 2022 as an intern for CFR 1907's marketing dept. I had the opportunity to select and advance in my area of expertise during the internship. I realized that my interests lie in content creation and social media page management. I created engaging material for the audience, designed a content strategy for the club's TikTok account, and oversaw the page's growth over my seven months at CFR 1907. Research into the target audience (A/B testing; focus groups) and studies of the macro and micro environments of the business form the foundation of the content strategy.

VP SERVICII SECURITATE

I was assigned the task of designing advertisements for VP Servicii Securitate during the course of 2022. The business specializes on licenses for firearms and security courses. Additionally, the business offers to licensed clients within the region the sale of firearms and ammunition. I concentrated on product photography and editing during the project to produce the advertisements the business required.
In order to raise visibility for the business, I'm currently working on a side project for the company that involves setting up Facebook and Instagram pages.

Certificates

Bellow you can find the certificates achieved during my university studies

HBO Bachelor Creative Business Propedeuse bachelor

09 September 2021

Google Analytics for Beginners

04 March 2020

The Fundamentals of Digital Marketing

Creative Business

Bachelor Degree

24 February 2020

2023

Hi, I’m Peter Mihai Victor